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Pure Play - Custom Clothing, Alterations, Mending & Repairs

drop no. 1 - August 13th, 2026

Big Dreams Bag

The Story Behind the

"Big Dreams Bag"

I loved the simple functionality of a classic canvas tote - easy to throw everything into, fits a laptop and a water bottle, and gets you through the day. But I wanted something that felt much more special: cute, soft, elevated, and whimsical.

Most totes sag or show the awkward outlines of whatever you put inside or don’t look very special. To solve that, I designed the Dream Big Bag with a hidden, sturdy inner lining (approx. 14″×18″) that holds the weight and shape of it’s contents. Over top floats a much larger, gathered exterior shell made from airy, sculptural fabrics like silk taffeta, moiré, and dupioni. The result? No matter how much you pack, the outside always maintains its dreamy, voluminous shape.

Materials Breakdown:

How do I make a pretty tote bag?

I am very selective when it comes to the materials I choose to work with, both in regards to application, but as well as where they come from.

When designing a product, the function plays a huge role in what kind of material makes the cut. In this case, I wanted to check the following boxes:

  • Big enough to hold my essentials

  • Low maintenance - both with fabric care, but also use

  • Whatever the opposite of uptight is

  • Lux - tote bags are often so generic

  • Work bag function but playful in form

  • Pretty - lol

  • Soft, Airy, Voluminous

  • Durable on the inside

  • Low waste design

  • Minimal materials

  • Consciously sourced

  • Easy to travel with

Reconciling all of these wants and needs is the tricky part - they don’t call it Slow Fashion for nothing!

Burn Test of the Red Moiré!

Sometimes Cute & Stupid Are Enough - John Waters

Sometimes Cute & Stupid Are Enough - John Waters